Media Virus!: Hidden Agendas in Popular Culture

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Random House Publishing Group, 1 dic 2010 - 368 páginas
The most virulent viruses today are composed of information. In this information-driven age, the easiest way to manipulate the culture is through the media. A hip and caustically humorous McLuhan for the '90s, culture watcher Douglas Rushkoff now offers a fascinating expose of media manipulation in today's age of instant information.
 

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Índice

The Datasphere
19
TV Forums
45
Presidential Campaigning
67
Kids TV
100
The MTV Revolution
126
Alternative Media
179
Tactical Media
210
The Net
235
Pranks
258
Metamedia
286
Afterword
317
Notes
323
Bibliography
329
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Sobre el autor (2010)

Douglas Rushkoff is a widely known media critic and documentarian. He has written ten books, and his documentaries include Frontline’s award-winning “The Merchants of Cool” and “The Persuaders.” He teaches media studies at the New School, hosts The Media Squat on radio station WFMU, and serves on the board of directors of the Media Ecology Association, the Center for Cognitive Liberty and Ethics, and the National Association for Media Literacy Education. He has won the Marshall McLuhan Award for Outstanding Book in the Field of Media Ecology and was the first winner of the Neil Postman Award for Career Achievement in Public Intellectual Activity.

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