Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change
Harper Collins, 16 dic 2003 - 304 páginas
Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies.
... 6 Stop the Bleeding (and Hold the Vision) 56 7 Creating the Leadership Team 73 8 Creating a Global Enterprise 83 9 Reviving the Brand 88 10 Resetting the Corporate Compensation Philosophy 93 11 Back on the Beach 103 PART ll-STRATEGY ...
... So Far 229 25 Leadership Is Personal 235 26 Elephants Can Dance 242 27 IBM— a Farewell 253 APPENDICES Appendix A — The Future of e-business 261 Appendix B — Financial Overview 277 Index 286 Foreword have never said to myself, "Gee, ...
Of course, this book would never have appeared without the heroes among my IBM colleagues who helped me restore IBM to a position of leadership. In many respects this is their book as much as it is mine. There were many such leaders, ...
I was responsible for its finance practice and was a member of its senior leadership committee. I was the partner in charge of three major clients, two of which were financial services companies. The most important thing I learned at ...
I didn't know Jim Burke well, but I greatly admired his leadership at Johnson & Johnson, as well as at Partnership for a Drug-Free America. His handling of the Tylenol poisoning crisis years earlier had made him a business legend.
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On Corporate Culture
An InsideOut World
Leading by Principles
PART IVLESSONS LEARNED
FocusYou Have to Know and Love
ExecutionStrategy Goes Only So Far
Leadership Is Personal
Back on the Beach
A Brief History of IBM
Making the Big Bets
Servicesthe Key to Integration
Building the Worlds Already Biggest
Unstacking the Stack and Focusing the Portfolio
The Emergence of ebusiness
Reflections on Strategy
Elephants Can Dance
Appendix AThe Future of ebusiness
Appendix BFinancial Overview
Otras ediciones - Ver todo
Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround
Louis V. Gerstner
Vista previa restringida - 2002