Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic ChangeHarper Collins, 16 dic 2003 - 304 páginas Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies. |
Dentro del libro
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Página ix
... private sessions with CEOS and heads of state — I was asked : " How did you save IBM ? " " What was it like when you got there ? " " What were the problems ? " " What specific things did you do to bring the company back to life ? Foreword.
... private sessions with CEOS and heads of state — I was asked : " How did you save IBM ? " " What was it like when you got there ? " " What were the problems ? " " What specific things did you do to bring the company back to life ? Foreword.
Página xi
... head of Human Resources stood tall and took the heat as we transformed the IBM culture . There are many more . In fact , there are thousands of IBMers who answered the call , put their shoulders to the wheel , and performed ...
... head of Human Resources stood tall and took the heat as we transformed the IBM culture . There are many more . In fact , there are thousands of IBMers who answered the call , put their shoulders to the wheel , and performed ...
Página 3
... head of its Travel Related Services Group ( basically , the American Express Card , Traveler's Checks , and Travel Office businesses ) . I stayed at American Express for eleven years , and it was a time of great fun and personal ...
... head of its Travel Related Services Group ( basically , the American Express Card , Traveler's Checks , and Travel Office businesses ) . I stayed at American Express for eleven years , and it was a time of great fun and personal ...
Página 4
... heads prevailed at IBM and the incident passed . Never- theless , it did not go out of my memory . I left American Express on April 1 , 1989 , to accept what some in the media called at the time the " beauty contest " of the decade ...
... heads prevailed at IBM and the incident passed . Never- theless , it did not go out of my memory . I left American Express on April 1 , 1989 , to accept what some in the media called at the time the " beauty contest " of the decade ...
Página 11
... heads of many technology com- panies , presumably seeking advice on who should lead their number one competitor ! ( Scott McNealy , CEO of Sun Microsystems , candidly told one reporter that IBM should hire " someone lousy . " ) In what ...
... heads of many technology com- panies , presumably seeking advice on who should lead their number one competitor ! ( Scott McNealy , CEO of Sun Microsystems , candidly told one reporter that IBM should hire " someone lousy . " ) In what ...
Índice
9 | |
18 | |
Out to the Field | 41 |
Operation Bear Hug | 49 |
Stop the Bleeding and Hold the Vision | 56 |
Creating the Leadership Team | 73 |
Creating a Global Enterprise | 83 |
Back on the Beach | 103 |
PART IIICULTURE | 179 |
On Corporate Culture | 181 |
An InsideOut World | 189 |
Leading by Principles | 200 |
PART IVLESSONS LEARNED | 217 |
FocusYou Have to Know and Love | 219 |
Execution Strategy Goes Only So Far | 229 |
Leadership Is Personal | 235 |
A Brief History of IBM | 113 |
Making the Big Bets | 121 |
Servicesthe Key to Integration | 128 |
Building the Worlds Already Biggest | 136 |
Opening the Company Store | 146 |
Unstacking the Stack and Focusing the Portfolio | 153 |
The Emergence of ebusiness | 165 |
Reflections on Strategy | 176 |
Elephants Can Dance | 242 |
IBMa Farewell | 253 |
APPENDICES | 259 |
Appendix AThe Future of ebusiness | 261 |
Appendix BFinancial Overview | 277 |
Index | 286 |
Otras ediciones - Ver todo
Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround Louis V. Gerstner Vista previa restringida - 2002 |
Who Says Elephants Can't Dance: Inside IBM's Historic Turnaround Louis V. Gerstner Vista de fragmentos - 2003 |
Términos y frases comunes
American Express announced application software arrived at IBM asked assets basic behavior believe billion brand build called challenge colleagues commitment company's competitive competitors computing corporate create culture customers decentralized decision e-business early enterprise focus Gerstner global going hardware IBM employees IBM's IBMers important industry information technology inside institutions integrated internal International Business Machines Internet investment Jerry York Jim Burke Jim Manzi John Akers knew leaders leadership Lou Gerstner mainframe major marketplace McKinsey meeting ment Microsoft middleware needed networked world never operating organization pany percent personal computer powerful problems profit RJR Nabisco sell senior executives share shareholders strategy success talk technical things tion Tom Watson tomers transformation UNIX vision Watson winning