Mediamorphosis: Understanding New Media

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Pine Forge Press, 13 feb. 1997 - 302 páginas
For use in undergraduate New Media Technology courses offered in Communication/Journalism. The text provides students with a theoretical and historical context to help place media technology developments in their proper perspective. The author does a fine job of projecting media and technology trends into the future while avoiding the "blue sky" approach of many works. Using non-technical language, he demystifies emerging technologies as much as possible and provides a structure for understanding their potential influences on the popular forms of mainstream media - newspapers, magazines, television and radio.
 

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Índice

Chapter 1 Principles of Mediamorphosis
1
Chapter 2 Domains of Communication Media
31
Chapter 3 The Mediamorphic Role of Language
53
Chapter 4 Technologies of the Third Mediamorphosis
81
Chapter 5 The Cultural Context of the Third Mediamorphosis
109
Chapter 6 Lessons from Failure
139
Chapter 7 Mediamorphosis within the Interpersonal Domain
167
Chapter 8 Mediamorphosis within the Broadcast Domain
195
Chapter 9 Mediamorphosis within the Document Domain
219
Chapter 10 Hype and Reality
253
AcronymsAbbreviations
267
GlossaryIndex
271
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Sobre el autor (1997)

Roger Fidler is a new media consultant and visiting professor at the University of Colorado School of Mass Communication and Journalism. He is an internationally recognized electronic publishing visionary and pioneer. He has worked in the newspaper business for over 34 years, and has been actively involved in new media development since 1979. From 1992-1995, he directed the Knight-Ridder Information Design Laboratory in Boulder.

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