Contemporary Corporate Strategy: Global PerspectivesJohn Saee Psychology Press, 2007 - 351 páginas With the onset of the third millennium, increasing numbers of corporations around the world have been undergoing cultural and mindset shift paradigms whilst developing corporate strategies that are increasingly attuned to the highly competitive and dynamic business realities arising from globalising national economies around the world. This research book represents an eclectic collection of latest research articles and empirical studies conducted in different parts of the world on corporate strategy, including usually neglected countries of study such as Germany, Turkey, Greece and Spain. This research book contains over twenty research papers examining various aspects of corporate strategy in different national and international settings, this book is intended to equip readers with the latest knowledge to understand the complexities of corporate strategy both at a theoretical and operational levels. Further, the book is specifically written with the needs of the students of strategy both at an undergraduate and postgraduate who may want to gain contemporary knowledge of strategy based on empirical research. |
Índice
1 Globalisation and the multinational enterprises corporate strategy in the third millennium | 1 |
2 Growth and innovation strategies in global competition | 24 |
An integrative framework | 43 |
Moderator effects of internal and market variables | 61 |
In search of a new world ethics | 76 |
6 Strategic alignment of information systems development | 90 |
7 Effective global negotiation strategies for corporate managers and leaders in the third millennium | 98 |
The case of Greek multinationals in Eastern Europe 19902005 | 114 |
12 Evolution of structure and strategy of the Turkish automobile industry | 181 |
An empirical analysis of Spanish manufacturing firms | 216 |
Exploring the moderating factors | 230 |
A global perspective | 252 |
16 Organisational size distinctive competencies and performance | 269 |
17 Strategies for developing an excellence paradigm of intraorganisational marketing culture and quality management | 285 |
Managerial conflict resolution approaches across the globe | 301 |
19 Managing the potential conflict with an external advisor within the acquisition process | 314 |
9 The merger phenomenon in higher education | 131 |
An empirical research study | 139 |
11 Adaptation of Polish hospitals to radical environmental change | 164 |
The role of rapid response capabilities | 328 |
343 | |
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Contemporary Corporate Strategy: Global Perspectives John Saee No hay ninguna vista previa disponible - 2007 |