Contemporary Corporate Strategy: Global PerspectivesRoutledge |
Índice
1 Globalisation and the multinational enterprises corporate strategy in the third millennium | 1 |
2 Growth and innovation strategies in global competition | 24 |
An integrative framework | 43 |
Moderator effects of internal and market variables | 61 |
In search of a new world ethics | 76 |
6 Strategic alignment of information systems development | 90 |
7 Effective global negotiation strategies for corporate managers and leaders in the third millennium | 98 |
The case of Greek multinationals in Eastern Europe 19902005 | 114 |
12 Evolution of structure and strategy of the Turkish automobile industry | 181 |
An empirical analysis of Spanish manufacturing firms | 216 |
Exploring the moderating factors | 230 |
A global perspective | 252 |
16 Organisational size distinctive competencies and performance | 269 |
17 Strategies for developing an excellence paradigm of intraorganisational marketing culture and quality management | 285 |
Managerial conflict resolution approaches across the globe | 301 |
19 Managing the potential conflict with an external advisor within the acquisition process | 314 |
9 The merger phenomenon in higher education | 131 |
An empirical research study | 139 |
11 Adaptation of Polish hospitals to radical environmental change | 164 |
The role of rapid response capabilities | 328 |
| 343 | |
Términos y frases comunes
Academy of Management acquisition activities adaptation analysis approach behaviour causal ambiguity cent communication competitive advantage competitors concept conflict coordination cost countries Covin cross-cultural dependent variable diversification dynamic economic employees entrepreneurial entrepreneurship entry mode choice environment environmental ethics export external advisor factors firm performance firm’s function global globalisation Greek growth hospitals Hyundai Hyundai Motor Company implementation of qM important innovation integration International Business investment issues literature managerial manufacturing measures Mercedes-Benz merger MNEs mode choice moderating effect multinational negotiation ofManagement operations organisation Otosan perspective production project management qM implementation qM programmes rapid response capabilities relationship resource-based view role Saee sector specific strategic alliances Strategic Management Journal strategic orientation structure subsidiaries success sustainable competitive advantage target firms tegic theoretical theory tion Total Quality Management Türk Traktör Turkey Turkish automobile variables