Who Says Elephants Can't Dance: Inside IBM's Historic TurnaroundA New York Times BestsellerIn 1990, IBM had its most profitable year ever. By 1993, the company was on its way to extinction, a victim of its lumbering size, an insular corporate culture, and the PC era it had helped invent. Then Lou Gerstner was brought in. Now he offers a blow-by-blow account of IBM's competitive and cultural transformation -- the first-hand story of an extraordinary turnaround. |
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I came away from this experience with a profound appreciation of the importance of cash in corporate performance " free cash flow ” as the single most important measure of corporate soundness and performance .
I came away from this experience with a profound appreciation of the importance of cash in corporate performance " free cash flow ” as the single most important measure of corporate soundness and performance .
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The unit had an illustrious history of important technological breakthroughs for various national security and space programs . However , it was also a perpetual low - margin business because we never figured out how to fit it into the ...
The unit had an illustrious history of important technological breakthroughs for various national security and space programs . However , it was also a perpetual low - margin business because we never figured out how to fit it into the ...
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Just as important , we had to get serious about where we were going to stake our long - term claims inside the IBM stack . The first and bloodiest decision was the determination that we would walk away from the os / 2 v .
Just as important , we had to get serious about where we were going to stake our long - term claims inside the IBM stack . The first and bloodiest decision was the determination that we would walk away from the os / 2 v .
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Índice
Foreword | 9 |
Introduction | 13 |
PART I GRABBING HOLD | 21 |
Página de créditos | |
Otras 36 secciones no se muestran.
Otras ediciones - Ver todo
Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic ... Louis V. Gerstner Vista previa restringida - 2003 |
Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround Louis V. Gerstner Vista previa restringida - 2002 |
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