Reinventing Strategy: Using Strategic Learning to Create and Sustain Breakthrough PerformanceJohn Wiley & Sons, 15 oct 2002 - 288 páginas At last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal. |
Índice
INTRODUCTION A Journey of Discovery | 1 |
CHAPTER 1 The New Playing Field | 9 |
CHAPTER 2 The Challenge of Change | 27 |
CHAPTER 3 The Search for an Answer | 40 |
CHAPTER 4 The Strategic Learning Process | 57 |
CHAPTER 5 Winning the Battle for Insight Doing a Situation Analysis | 69 |
CHAPTER 6 Defining Your Focus | 105 |
CHAPTER 7 Aligning the Organization | 127 |
CHAPTER 8 Transforming the Culture | 148 |
CHAPTER 9 Overcoming Resistance to Change | 184 |
CHAPTER 10 Implementing and Experimenting | 210 |
CHAPTER 11 Strategic Learning as a Path to Personal Growth | 220 |
CHAPTER 12 Creating an Environment for Success | 249 |
SOURCES | 261 |
ABOUT THE AUTHOR | 272 |
Otras ediciones - Ver todo
Reinventing Strategy: Using Strategic Learning to Create and Sustain ... Willie Pietersen No hay ninguna vista previa disponible - 2002 |
Reinventing Strategy: Using Strategic Learning to Create and Sustain ... Willie Pietersen No hay ninguna vista previa disponible - 2002 |
Términos y frases comunes
360-degree feedback achieve action adaptive alignment assets become behaviors boiled frog brand breakthrough Brzeg Business School business system challenge change effort clear coach Columbia Business School company’s compete competitive competitors corporate culture create creative crucial customers cycle define economy effective elements employees environment example executives experience Figure firm focus focused Fosbury Fosbury flop gaps giraffe global Henry Mintzberg idea implementation important industry innovation insights Internet leader Leadership Credo leadership development lessons Lou Gerstner managers measures and rewards Med-Surg ment million organization organizational Panadol percent Persil Power powerful practice priorities profit question Reinventing Strategy result shift sigmoid curve simply situation analysis skills Southwest Airlines step Sterling Winthrop story strategic choices Strategic Learning Strategic Learning process success there’s things thinking tion today’s understand Unilever values vision Western roll winning proposition
Referencias a este libro
Transformation Under Fire: Revolutionizing How America Fights Douglas A. Macgregor No hay ninguna vista previa disponible - 2003 |
Energizing Management Through Innovation and Entrepreneurship: European ... Milé Terziovski No hay ninguna vista previa disponible - 2008 |

