Corporate cultures: the rites and rituals of corporate life

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Addison-Wesley Pub. Co., 21 ene. 1982 - 232 páginas
Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managingfinancial planning, personnel policies, cost controls, and the like. What's more important to long-term prosperity is the company's culturethe inner values, rites, rituals, and heroesthat strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.

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Índice

CULTURES
3
Values The Core of the Culture
21
Heroes The Corporate Right Stuff
37
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Sobre el autor (1982)

Terrence E. Deal is the Irving R. Melbo Professor at University of Southern California's Rossier School. He is an internationally famous lecturer and author who resides in San Louis Obispo, California, with his wife, Sandy. He has written numerous books on leadership and organizations. In addition to those written with Lee Bolman, he is the coauthor of Corporate Cultures (with Alan Kennedy, 1982) and Shaping School Culture (with Kent Peterson, 1999).    

Kennedy is a Boston and London based management consultant and writer.

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