Corporate Cultures: The Rites and Rituals of Corporate LifeAddison-Wesley Publishing Company, 1982 - 232 páginas Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managing—financial planning, personnel policies, cost controls, and the like. What’s more important to long-term prosperity is the company’s culture—the inner values, rites, rituals, and heroes—that strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one’s own corporate culture and for using the power of culture to wield significant influence on how business gets done. |
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15 páginas coinciden con Mary Kay en este libro.
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Strong Cultures The New Old Rule | 3 |
Values The Core of the Culture | 21 |
Heroes The Corporate Right Stuff | 37 |
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Otras ediciones - Ver todo
Corporate Cultures: The Rites And Rituals Of Corporate Life Terrence E Deal,Allan A Kennedy Vista de fragmentos - 1982 |
Corporate Cultures: The Rites And Rituals Of Corporate Life Terrence E Deal,Allan A Kennedy Vista de fragmentos - 1982 |
Corporate Cultures: The Rites And Rituals Of Corporate Life Terrence E Deal,Allan A Kennedy Vista de fragmentos - 1982 |
Términos y frases comunes
Administrative Science Alfred Sloan atomized organization become behavior bettors business environment cabal ceremony company's culture competition corporate culture cultural network customers Dana Corporation day-to-day decisions develop Edwin Land effective employees example executive feedback Ford franchising Geneen hard/play hard Harper & Row Harvard Business Review Henry Ford Henry Mintzberg ideas important industry influence L. L. Bean Leadership major managerial marketplace Mary Kay Mary Kay Ash meeting memos ment MSWD Organizational pany percent person problem process culture Procter Procter & Gamble Research rituals role senior managers shared values social story storytellers strategic strong culture companies subcultures success symbolic manager Tandem task force things tion top management tough-guy culture ture U.S. Forest Service University Press visionary heroes Watson William Cooper Procter workers York