Mediamorphosis: Understanding New MediaSAGE Publications, 13 feb 1997 - 320 páginas This book is about technological change within human communication and the media. Not technical, this work is an overview and evaluation of new communication technologies. Roger Fidler demystifies emerging media technologies and provides a structure for understanding their potential influences on the popular forms of mainstream media such as newspapers, magazines, television and radio. |
Índice
Chapter 1 Principles of Mediamorphosis | 1 |
Chapter 2 Domains of Communication Media | 31 |
Chapter 3 The Mediamorphic Role of Language | 53 |
Chapter 4 Technologies of the Third Mediamorphosis | 81 |
Chapter 5 The Cultural Context of the Third Mediamorphosis | 109 |
Chapter 6 Lessons from Failure | 139 |
Chapter 7 Mediamorphosis within the Interpersonal Domain | 167 |
Chapter 8 Mediamorphosis within the Broadcast Domain | 195 |
Chapter 9 Mediamorphosis within the Document Domain | 219 |
Chapter 10 Hype and Reality | 253 |
AcronymsAbbreviations | 267 |
271 | |
Otras ediciones - Ver todo
Términos y frases comunes
adoption advertising America Online AT&T audiences become broadcast domain cable century channels chapter commercial communication media compact disc consumer online services create culture customers cyber media cyberspace databases decades digital language digital print media display document domain early editions electric electronic mail emerging entertainment expected forms of communication forms of media future global graphics HDTV human communication images immersive virtual reality industry InfoCulture interactive Internet interpersonal communication Knight-Ridder mainstream media mass media mechanical printing media companies media domains media technologies mediamorphosis medium messages metaverse newspapers and magazines nologies paper Paul Saffo personal computers popular portable potential printing presses produced programs publishers radio social standard stories subscribers sumer tablet tech telecommunication telegraph telephone teletext television theaters tion traits transformation TV sets users videotex viewers Viewtron vision World Wide World Wide Web