The Corporate Culture Survival Guide: Sense and Nonsense About Culture Change

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Wiley, 10 ago 1999 - 224 páginas
Corporate culture pioneer Edgar H. Schein gets back to basics and delivers a dynamite primer on changing cultures packed with practical advice. Here, Schein separates the sense from the nonsense regarding culture change theory and practice and tells in plain terms how readers can assess their organization to determine if its current culture fits its people and products. He then examines corporate culture on three levels--behaviors, values, and shared assumptions--and shows how each factors into change initiatives. Framed around the questions managers ask most often, the book uses case studies to show what successful change looks like and to demonstrate how you can dismantle a dysfunctional culture.

A Warren Bennis Book

Sobre el autor (1999)

EDGAR H. SCHEIN is professor of management at the Sloan School of Management, Massachusetts Institute of Technology. One of the founders of the field of organizational development, Schein has authored numerous books and consults with organizations worldwide. He lives in Cambridge, Massachusetts.

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