Profiles of Genius: Thirteen Creative Men who Changed the World

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Prometheus Books, 1993 - 263 páginas
The story of creative and innovative behavior is about change," says author
Gene N. Landrum. "In this case it is about thirteen iconoclastic individuals who have demonstrated a unique ability to deal with change in the world and redefine it for their own purposes." Landrum calls these individuals the "change masters," entrepreneurial geniuses whose innovations have had a profound influence on modern society:

Steven Jobs (Apple Computer), Fred Smith (Federal Express), Tom Monaghan (Domino's Pizza), Nolan Bushnell (Atari), William Gates III (Microsoft), Marcel Bich (Bic), Solomon Price (The Price Club), Howard Head (Head Ski), William Lear (Lear Jet), Soichiro Honda (Honda), Akio Morita (Sony), Arthur Jones (Nautilus), and Ted Turner (CNN).

Each of these business giants was motivated by what Landrum describes as an "innovisionary personality," which drove them to follow a unique inner vision of success and gave them an inviolable belief in themselves.

Profiles of Genius demonstrates, through thirteen dynamic examples, that future entrepreneurial success in a global marketplace will depend on technological innovation, adaptability to change, intelligent risk-taking, and competitive drive.

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Índice

Preface
9
Are Inept at Innovation
36
The Paradox of Innovation
46
Página de créditos

Otras 11 secciones no se muestran.

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Sobre el autor (1993)

Gene N. Landrum, PhD, is a high-tech start-up executive turned educator and writer. As a businessman he originated the Chuck E. Cheese concept of family entertainment among other entrepreneurial ventures. After years of interacting with creative and overachieving personalities, he decided to document the inner workings of what made them tick and did his doctoral dissertation on the Jungian Psychology of Success. Dr. Gene lectures extensively on the vagaries of eminence and teaches MBAs at the Hodges University graduate school in southwest Florida. He is the author of many books, including Eight Keys to Greatness, Profiles of Genius, Profiles of Female Genius, Profiles of Black Success, and Profiles of Success. Visit him online at www.genelandrum.net.

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