Mediamorphosis: Understanding New MediaPine Forge Press, 1997 - 302 páginas For use in undergraduate New Media Technology courses offered in Communication/Journalism. The text provides students with a theoretical and historical context to help place media technology developments in their proper perspective. The author does a fine job of projecting media and technology trends into the future while avoiding the "blue sky" approach of many works. Using non-technical language, he demystifies emerging technologies as much as possible and provides a structure for understanding their potential influences on the popular forms of mainstream media - newspapers, magazines, television and radio. |
Índice
chapter | 1 |
The 30year rule | 8 |
The importance of early adopters | 14 |
The mediamorphic process | 22 |
Principles of mediamorphosis in perspective | 29 |
chapter | 31 |
The broadcast domain | 37 |
Inherited media traits | 44 |
Cultural context of the third mediamorphosis | 136 |
The Viewtron experience | 143 |
The trials of interactive TV | 159 |
chapter seven | 167 |
Living in virtual worlds | 175 |
Future control and social issues | 188 |
chapter eight | 195 |
Nextgeneration television technology | 203 |
chapter three | 53 |
Written language and the second great mediamorphosis | 61 |
Digital language and the third great mediamorphosis | 71 |
The mediamorphic role of language in perspective | 79 |
The electronic age | 89 |
The computer age | 100 |
Technologies of the third mediamorphosis in perspective | 107 |
Political forces | 121 |
Economic forces | 127 |
Mediamorphosis within the broadcast domain | 216 |
chapter nine | 219 |
Gutenbergs legacy | 225 |
Future control and social issues | 244 |
Mediamorphosis within the document domain | 251 |
Keeping the future in perspective | 263 |
| 271 | |
Otras ediciones - Ver todo
Términos y frases comunes
adoption advertising America Online AT&T audiences become broadcast domain cable century channels chapter commercial communication media compact disc consumer online services create culture customers cyber media cyberspace databases decades digital language digital print media display document domain early editions electric electronic mail emerging entertainment expected forms of communication forms of media future global graphics HDTV human communication images immersive virtual reality industry InfoCulture interactive Internet interpersonal communication Knight-Ridder mainstream media mass media mechanical printing media companies media domains media technologies mediamorphosis medium messages metaverse newspapers and magazines nologies paper Paul Saffo personal computers popular portable potential printing presses produced programs publishers radio social standard stories subscribers sumer tablet tech telecommunication telegraph telephone teletext television theaters tion traits transformation TV sets users videotex viewers Viewtron vision World Wide World Wide Web
Pasajes populares
Página 289 - He is also the associate director for virtual environments at the National Center for Supercomputing Applications (NCSA) at the University of Illinois at Urbana-Champaign.
Referencias a este libro
The Network Society: Social Aspects of New Media Professor Jan A G M van Dijk Vista previa restringida - 2005 |
Digitizing the News: Innovation in Online Newspapers Pablo J. Boczkowski Vista previa restringida - 2005 |