Managing a Veterinary PracticeElsevier Health Sciences, 28 dic 2006 - 372 páginas This internationally appealing edition has been largely rewritten and contains new, updated information on leadership, the role of a manager, basic financial management, marketing, communication within the practice, and how to achieve good client compliance, as well as much sound practical advice from the author. Aimed at practice owners and managers, and those with a vested interest in understanding business management in veterinary practice, the book explains the core principles involved in running a business. 'Big Business' concepts are explained in practical and applied terms to fulfil small business needs using examples from a wide variety of sources, including internationally recognized business management experts such as Peter Drucker, David Maister, Stephen Covey and Michael Gerber.
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Índice
Creating a successful business | 23 |
Managing the economics of your veterinary clinic | 45 |
What leaders really do | 73 |
What does a practice manager do? | 89 |
the vital link | 103 |
Understanding your staff what makes people tick | 141 |
Developing your practice team | 165 |
Marketing your practice | 193 |
the art of making effective recommendations | 271 |
Role of wellness healthcare in veterinary practice | 289 |
The future of veterinary business | 303 |
Telephone skills | 313 |
External lecturing | 319 |
Setting fees in practice | 325 |
Practice promotional literature | 333 |
Conducting market surveys | 341 |
Professional retailing in practice | 215 |
Understanding your clients | 237 |
Achieving excellence in client service | 253 |
Términos y frases comunes
achieve animal owners attitude behaviour benefits body language budget client service client visits commitment communication compliance consulting cost create David Maister dental develop diabetes mellitus diet food display effective emotional intelligence emotions employees ensure euthanasia example expectations factors feel fees function give goals healthcare Helsingborg human-animal bond identify important improve income increasing individual interview investment knowledge leader leadership listening marketing motivation needs obesity organisation patient performance performance appraisal periodised Peter Drucker planning potential prac practice manager practice members practice principal practice’s problems procedures profes profit receptionist recommend relationship requires responsibility retailing role selling skills staff members success support staff telephone things tice tion treatment trust understand vaccination veterinary clinic veterinary nurse veterinary practice veterinary surgeon vets vision Weighing scales

